I Feel Funny

4.28.22

Justin Bieber I Feel Funny 4.27.22

What on Earth is going on here? Exactly my reaction to watching the new Justin Bieber and Cole Bennett music video for a track titled, I Feel Funny. Naturally, the video has over 1,000,000 views in less than 24 hours, and should continue to do numbers. This is a duo that you just cannot die when they give you new content.

It is now known that Justin Bieber and Don Tolliver will drop a new track, Honest, this upcoming Friday. The track should come with accompanying music video directed by none other than Cole Bennett. Prior to the release of the video, Bieber and Cole decided to have some fun with some quick-shift iPhone music video comedy.

In the closed captioning for the music video of I Feel Funny, Cole writes that this video in particular was shot in fifteen minutes, in between takes of their actual music video for Honest. The video not only gives some sneak peaks of what is to come in the Honest video, but also gives quite the interesting perspective on a Justin Bieber we do not typically get to see. A loose, funny, Bieber.

Justin wears a neon orange Balaclava in the video, and asks if the recording has begun. He dances around the largest goof on the planet, and seemed to freestyle the worst rhymes ever written. Possibly a dig at SoundCloud rappers, but more than likely all in good fun.

If this is what is going on behind the scenes, I definitely want to see more of it. Do you love the video before the video, or should these guys just get to work?