Featured Posts
Track of the Week
Something for your playlist

Shop For the SoUle
Apparel, Accessories, and Custom Orders!

New Music Friday
The best day for music. See what dropped today.
“I ran thirty million in the ground, now I'm back up
She a city girl, I'm the real reason that she act up”
—Lil Yachty “A Cold Sunday”

34 & 8
Gucci Mane drops new track from upcoming album, with a big message.

What It’s Come To
T.I. is coming for blood, and has an important message.

Polo G’s Ruff Ryders Freestyle
The young Hall of Famer takes on a classic, from DMX.

Fight Night: An Overview

Styling the PUMA Mayu

Styling the PUMA Thunder

Styling the Jordan 1 NC-CHI
Styling a Retro Mash Up.

MAMBACITA
A new Kobe sneaker emerges, and Vanessa Bryant is not happy with Nike about this one.

Flamerz Flow
Meek Mill drops new track with features solely in the visuals. What’s up next for the Philly star?

Coi Leray’s Houston Performance
Coi Leray faces tough crowd in Houston.

J. Cole’s Basketball Backlash
J. Cole’s basketball journey may be coming to an end.

Hood Blues
The first track from DMX’s upcoming album features Griselda trio.

The New 1017 Continues
The newest member of Gucci’s 1017.

Billboard Music Awards 2021
Who took home all the awards this year at the Billboard Music Award.

A$AP Rocky’s Love and Life
A$AP Rocky confirms the love of his life in GQ interview.

Big Latto, Big Changes
A name change seems to be on the horizon for this rap superstar.

Gang Gang, Hall of Fame
Another old school meets new, and I am loving it.

Dear Slim
A new Eminem beat is now in the hands of an even more controversial artist.

Styling the Nike Huarache
Styling the classic Huarache. An oldie but a goodie, of course.

J. Cole’s LA Leakers Freestyle
J. Cole shows up and freestyles over two classic instrumentals to get us ready for his new album.

Nicki didn’t hold back…and it doesn’t sound like she is done, either.